Senior Specialist, User Acquisition, UX

Responsibilities

• Develop and execute mobile app and web acquisition campaigns across various marketing channels (Google Ads, META, among others)
• Own measurement and reporting for acquisition campaigns, identifying insights to optimize performance
• Collaborate with the data team and regional directors to assess campaign impact and incrementality
• Stay updated with industry trends, especially in travel, and best practices in mobile app acquisition
• Support the team in producing testing frameworks for creative assets and optimization
• Contribute to new and creative growth strategies for customer acquisition

Requirements

• 4+ years of experience managing user acquisition campaigns in performance-driven, competitive verticals
• Deep subject matter expertise in Google Ads (Search, App Campaigns, Performance Max, etc.) and META
• Strong quantitative and analytical capabilities; comfortable with data analysis and able to use data to optimize
• Strong presentation skills and ability to synthesize communications
• Entrepreneurial spirit, able to take risks and introduce new ideas

Preferred Qualifications

• Experience in tech, travel, or telecommunications industries
• Experience with data platforms such as Looker, Adjust, Google Big Query

Benefits

• Health Insurance
• Work-from-anywhere stipend
• Annual wellness & learning credits
• Annual all-expenses-paid company retreat
• Other company benefits

About the Company

Alo! Airalo is the world’s first eSIM store, enabling connectivity in over 200 countries and regions. Airalo is revolutionizing the telecom industry as a fast-growing travel-tech company, with a remote-first team spanning 50+ countries. The company values diversity, inclusion, and equity and welcomes applicants from all backgrounds. At Airalo, you’ll find a collaborative, authentic environment, dedicated to changing the way people connect.