Senior Visual Commercial

Responsibilities

• Develop and own seasonal visual merchandising strategies and store concepts that align with brand positioning and commercial objectives.
• Translate marketing and product launches into in-store activations, window displays, and floor plans; ensure timely roll-out across stores.
• Lead, mentor, and schedule the Visual Commercial team; set clear creative standards and provide hands-on coaching during installations.
• Use sales data and KPI analysis to optimize product placement, adjacencies, and promotional displays to maximize conversion and average transaction value.
• Maintain consistent visual standards across all stores; conduct regular store audits and provide corrective action plans.
• Work closely with Buying, Marketing, Store Operations, and E-commerce teams to align visual plans with assortment, promotions, and omnichannel initiatives.
• Plan and manage visual projects end-to-end—budgets, timelines, materials, and third-party vendors—ensuring on-time, on-brand delivery.
• Research retail and design trends; propose new visual techniques, fixtures, and technologies to enhance the customer experience.
• Create visual guidelines, installation manuals, and training materials; run workshops to upskill store teams on visual standards.

Requirements

• Minimum 4+ years in visual merchandising or retail design, with at least 2 years in a senior or supervisory role; multi-store operations preferred.
• Strong portfolio demonstrating creative concepts, store roll-outs, and measurable commercial impact.
• Proven ability to link visual strategy to sales performance; comfortable interpreting sales reports and KPIs.
• Excellent creative direction, spatial planning, and fixture design skills; strong project management and vendor coordination experience.
• Proficiency with visual planning tools (e.g., Adobe Creative Suite, SketchUp); basic MS Office competency.
• Strong coaching and communication skills; ability to inspire teams and manage multiple stakeholders.
• Able to lead and participate in physical installations; comfortable with heights and manual handling.
• Fluent English; additional languages are an advantage.
• Flexible to travel between Abu Dhabi and Dubai and work retail hours during roll-outs and peak seasons.
• Degree or diploma in Visual Merchandising, Interior Design, Retail Design, or related field preferred.

Preferred Qualifications

• Experience with retail design software and 3D modeling tools.
• Familiarity with UAE retail market trends and consumer behavior.
• Strong leadership skills with a track record of team development.

Benefits

• Competitive salary with performance-based incentives.
• Career progression opportunities into Head of Visual Merchandising or broader retail leadership roles.
• Access to training, creative resources, and cross-functional exposure.
• Collaborative culture that values creativity, commercial thinking, and professional growth.

About the Company

Dubai Holding Group is a retail organization focused on delivering premium in-store experiences across the UAE. We combine commercial discipline with creative merchandising to build memorable retail environments. Our teams are collaborative, performance-driven, and committed to continuous improvement and talent development.