SEO & Organic Growth Manager

Responsibilities

• Lead SEO and AEO strategy to improve organic visibility for workforce and education leaders
• Build and execute organic content strategies based on search insights and business priorities
• Manage day-to-day website updates and content accuracy in Webflow
• Optimize website performance including metadata, internal linking, and conversion paths
• Identify and implement technical SEO improvements such as schema, page speed, and crawlability
• Manage social media agencies, design agencies, and freelance partners

Requirements

• 4+ years of experience in SEO, organic growth, or content marketing
• Strong understanding of keyword strategy, search intent, and technical SEO
• Experience developing content strategies that drive engagement and conversion
• Proficiency with AI tools for research and content development (e.g., Claude, ChatGPT)
• Ability to analyze website and search performance data
• Working knowledge of HTML, CSS, or JavaScript
• Experience managing external agencies and freelancers

Preferred Qualifications

• Experience in B2B SaaS, EdTech, or workforce development
• Experience working with mission-driven or nonprofit organizations

Benefits

• Medical, dental, and vision insurance
• Annual professional development budget
• 401(k) savings plan
• Life, AD&D, and disability insurance
• Company-provided laptop and equipment
• Paid time off (PTO) and company holidays
• Company-paid parental leave

About the Company

Transfr creates immersive VR career exploration and training simulations to help learners gain real-world skills and unlock new career opportunities.