Social Media Manager

Responsibilities

• Develop and execute social media strategies across platforms such as Instagram, Facebook, LinkedIn, TikTok, and X
• Create, schedule, and publish engaging content including posts, stories, videos, and campaigns
• Monitor social media channels and engage with followers, comments, and direct messages
• Track and analyze social media performance metrics to optimize engagement and growth
• Collaborate with marketing, design, and content teams to ensure brand consistency
• Manage paid social media campaigns and assist with audience targeting strategies
• Create content calendars and maintain organized posting schedules
• Support influencer collaborations, partnerships, and online community initiatives

Requirements

• Proven experience in Social Media Management or Digital Marketing
• Strong understanding of major social media platforms and best practices
• Experience with content creation, copywriting, and social media scheduling tools
• Familiarity with analytics platforms such as Meta Business Suite and Google Analytics
• Basic knowledge of graphic design or video editing tools like Canva or Adobe Creative Suite
• Excellent written and verbal communication skills
• Strong organizational and time-management skills

Preferred Qualifications

• Experience managing social media for brands, agencies, or growing businesses
• Knowledge of paid advertising campaigns on Meta, LinkedIn, or TikTok
• Experience with influencer marketing and community management
• Bachelor’s degree in Marketing, Communications, Public Relations, or a related field

About the Company

Simera provides professional talent solutions, helping businesses connect with high-quality remote professionals through the Simera Professional Key (SPK) system.