Staff Product Manager

About the Company

Blip is an intelligent conversation platform that helps companies connect with their customers at scale through channels like WhatsApp, Instagram, RCS, and others. We operate globally, with a presence in Brazil, Mexico, Spain, and the United States, serving B2B companies of different digital maturity levels.

Responsibilities

• Define and evolve the product vision for Blip Marketing, focused on demand generation, campaign optimization, measurable ROI/ROAS, and AI transformation
• Lead the marketing product strategy, integrating advertising platforms, campaign optimization, and data analysis
• Translate complex marketing challenges into scalable conversational product solutions
• Run AI-Native experiments autonomously, using AI to prototype, test hypotheses, and validate solutions
• Lead integration with advertising platforms (Meta Ads, Google, TikTok) and orchestrate data strategy for campaign optimization
• Lead multidisciplinary teams of Engineering, Design, Data, and GTM with technical conviction
• Ensure AI solutions bring real efficiency and scale to marketing operations

Requirements

• Proven experience as a Product Manager in platform or SaaS products
• Solid background in Marketing, including experience with advertising platforms, performance metrics (ROI/ROAS), and conversion funnels
• Proven experience building AI-First products
• Builder mentality
• Ability to structure product vision in complex environments
• Advanced English for global operations

Preferred Qualifications

• Previous experience in AdTech or MarTech
• Experience with the conversational marketing/advertising ecosystem
• Experience with data-driven marketing budget structuring
• Knowledge of the Blip ecosystem

Benefits

• Flexible working models (Remote, hybrid, or onsite)
• Flexible hours and no dress code
• Birthday day off and Blip Recharge (5 paid days off per year)
• Meal or food vouchers (R$ 1,144.00 monthly)
• Health and dental insurance (SulAmérica)
• Wellhub (Gympass) access
• Extended maternity (180 days) and paternity (30 days) leave
• Childcare assistance and support for dependents with disabilities
• Educational incentives and short-term incentives (ICP)