Head of Growth

Responsibilities

• Design and execute pre-launch growth campaigns (waiting lists, referral programs, creator & brand onboarding funnels)
• Build growth loops across paid, organic, and community channels
• Develop and manage a pipeline of creators and brands, converting early signups into advocates
• Collaborate with product and marketing to refine onboarding journeys using real data and feedback
• Track and report metrics including CAC, conversion rates, activation, retention, and viral coefficient
• Set up and maintain growth automation and operations (HubSpot, Typeform, Zapier, Notion, etc.)
• Run experiments, prioritize tests, and scale successful channels
• Own North Star metrics: waiting list growth, activation rate, retention post-launch

Requirements

• 5–8 years
• Growth experience
• Pre-launch experience
• Platform/SaaS
• Funnel analytics
• Experimentation
• Storytelling
• Partnerships
• HubSpot
• Mixpanel
• Webflow
• Airtable
• Google Analytics
• Zapier
• Typeform

Preferred Qualifications

• Experience in influencer marketing, adtech, or creator economy platforms
• Proven track record of building growth from zero (pre-launch or early-stage)
• Strong product marketing and demand generation background
• Hands-on with growth stacks and automation workflows
• Entrepreneurial mindset with data-driven decision making

Benefits

• Annual leave
• Health insurance
• Paid leave
• Transportation allowance (or support)

About the Company

ITCAN Digital Marketing & Technology is a Dubai-based digital agency and technology operator focused on innovative marketing, platform launches, and creator-economy solutions. We operate across the UAE, partnering with creators, brands, and product teams to build and scale digital platforms. This role will be based in Dubai with a hybrid working model and will play a central part in driving pre-launch traction and long-term platform growth.